CAUTION: WORK ZONE
by Leanna Perry
Collection of 14 patterned paintings, 24x30X1.5 in, gouache and vinyl on wood panels.
Drenched in an excess of fluorescent orange and yellow construction graphics, Caution: Work Zone by Leanna Perry, is a cross-examimation of contemporary swag rap and luxury fashion textiles. Intricately painted gold chains, aux cords, caution tape and traffic cones weave into complex patterns reminiscent of popular luxury brands including Gucci, Hood By Air, Alexander Wang and Moschino. Encrusted in diamond-plated steel, the vinyl-wrapped edges gleam like silver jewelry or diamond grills while also referencing custom candy painted cars and the luxury automobile industry.
Since the origins of hip-hop, artists have been writing lyrics about how grinding hard in the rap game can provide the means to rise out of a low-income life on "the streets". In swag rap, this phenomenon is focused on lyrics subtly bragging about being able to afford different luxury brands as a metaphor for financial success. The global luxury market reports that as the consumer becomes more sophisticated and educated, the less they are interested in overt logos. More and more luxury fashion brands are choosing pattern as the subtle way to brand.
Caution: Work Zone is a collection of fourteen heavily ornamented patterns in tribute to the hard work ethic required to come-up in the music industry and glorifies the do-or-die lifestyle of swag rappers spending night after night recording in the studio
striving to achieve commercial success.
Photos by Savanna Ruedy
Prop Styling by Katelyn Rose White
© Leanna Perry, 2017
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